Lululemon Athletica Activation, Emporium Melbourne – Marketing Campaign

Jump Om! Rickshaw Revolution was excited to partner with Lululemon Athletica Emporium in Melbourne for a two week long marketing campaign to celebrate the opening of their new store back in July. For this exciting event pedicab rides were on them, so everyone was able to “Jump Om!”

 

We were riding on the streets around the Melbourne CBD, outside Fitness First Flinders St Platinum and at Bourke Street Mall on the corner of Swanston Street. Anyone and everyone were able to hitch a free ride and go to see the new Lululemon Athletica Emporium store.

 

Our rickshaws were all dressed up and looking fabulous for the event with custom wraps, canopies and hubcaps to keep in line with the lululemon brand. Everyone involved had a blast and felt the style of marketing activation directly linked with the clients core fitness brand.

The Living Mall – Marketing Event – Behind the Scenes

Rickshaw Revolution is excited to be partnering with Central Park Sydney in a 2 day marketing event. We will be scouring the streets of Chippendale Broadway and the CBD, on the 22nd and 29th of May, giving out free rides to Central shopping centre! We thought we would let everyone in on the behind the scenes of getting our bikes stripped back wrapped and canopies dressed up ready to go for a sponsorship event!

Melbourne Food & Wine Festival

We have had a great day riding at the Melbourne Food & Wine Festival. It was extremely busy and we had a long line up for rides. The highlight was taking people to see the little chefs working their magic in the kitchen.